- 2010 Programme Explained
- Field Trip Programme
- Loyalty Programme
2010 Cancún Tourism Institute (CTI) Program
YOU ARE INVITED to embark on an incredible educational experience: the Cancún Tourism Institute (CTI), a complete and current study and loyalty programme established by the Cancún Visitors and Convention Bureau. By the time you graduate from the Institute, you will be in the perfect position to sell Cancún to an even broader range of clients.
The 2010 Cancún Tourism Institute (CTI) is a multifaceted, three-part educational program established by the Cancún Visitors and Convention Bureau - Study Course, Field Trip, and Loyalty Programme. Using our interactive e-Learning Centre, you'll graduate with the knowledge and resources to convert consumer interest into real profits. Both the Guide and the Online Course are full of photography and lots of details on selling Cancún holidays. There are numerous quizzes to to review what you're learning. There are maps and detailed hotel directories, tour operators directories, and all the sights of the area… yes, everything it takes to become today's Cancún expert! Read more under Benefits, Field Trip Programme, and Loyalty Programme links at the top of the page.
The CTI program demonstrates how Cancún is much more than a “beach vacation” – it is a complete holiday experience. The programme provides everything you need to know to create a complete, well-planned trip for your clients, whatever their needs or interests. And most importantly, it will be your gateway to boosting your agency’s profits as you sell MORE Cancún to MORE clients.
The Cancún Tourism Institute makes good business sense!
This programme is designed to increase your revenues through your enhanced knowledge and ability to sell Cancún holidays.
Course Materials: Whether you study online or via our Study Guide, you'll have access to electronic (PDF) versions of important sales materials, available on demand.
Diploma/Window Sticker/ Lapel Pin: Graduates receive these colourful collateral items upon completion, ready to display, giving you added credibility and recognition.
Consumer Leads: The Cancún Convention and Visitors Bureau (CVB) has an online database on its www.cancun.travel website giving consumers an opportunity to search for their nearest "Official Cancún Counselor."
Bulletin Board/Chat: CTI Course users are able to chat with other users vial our innovative online bulletin board/chat room. Expand your knowledge and make friends with other Cancún-selling agents.
Loyalty Programme: Graduates earn rewards from Cancún bookings, and more rewards with Field Trip bonus points. Use, transfer or sell earned rewards. (See more details under Loyalty Programme link at the top of the page.) --- back to top
CTI Field Trip Programme
More than just fam trips, the CTI Field Trip Programme combines classroom-style education with hands-on exposure to Cancún’s and Puerto Morelos' varied holiday product.
Open to Graduates of the CTI 101 Study Course, the trips are built around themes, allowing agents to select specialized topics of greatest interest (i.e. golf, weddings, Mayan culture). On-site seminars will be followed by three days of field trips. The CTI 102 Field Trip course concludes in Cancún with a graduation awarding Official Cancún Counsellor status (and benefits) to agents who successfully complete this phase.
Trips are scheduled throughout each year. Graduates of the Field Trip Program receive BONUS Loyalty Programme points, too. (Some restrictions apply.)
Program coming in 2010.
(for the CTI online programme)
CTI Loyalty Programme
The Cancún Tourism Institute's program delivers on-going support, rewards, and enticements that extend beyond your course completion and inspection visit.
As CTI 101 graduates, agents post vacation package details at our online system. Once stays are posted and confirmed, we allocate points based the total package value! Your points accumulate regardless of how you sell our Mexican Caribbean paradise: via your favourite tour operator partner, or directly with our resorts. (Restrictions apply.)
Agents will be able to view rewards online, and redeem points for complete Cancún holiday stays. You will have the option to USE, TRANSFER or SELL your rewards, putting POUNDS in your pocket!
The Loyalty Programme is offered to all CTI 101 graduates and is coming in 2010.
(for the CTI Online Programme)
